The Power of Social Investing - eToro

Our new eToro TV Commercial - ‘The Power of Social Investing’ - coming to screens near you  📺🏆

We created a custom version for each key market and so have included Arsenal F.C, Vitesse, Slavia Praha, Lechia, Cluj and others, all in one campaign all across Europe ⚽

In total, we are delivering 96 films and each territory is being provided with translated voice over, graphics and a country-specific segment from a popular home football team. To support this, we've produced a simple but effective approach for localisation which involves easily-recreated scenes that could be swapped for local football clubs to make every film bespoke and give usage across all key eToro territories.