UEFA EURO 2028 WINNING BID

Working with the UK&Ireland bid team, WING were appointed to develop and create the visual assets to support the bid and ultimately celebrate the the awarding of the 2028 UEFA EUROS.

Filmed across all 5 host nations, the films celebrate the vision of domestic and European football growing a more diverse and inclusive game, connecting with new audiences, and inspiring the next generation of players, fans, and volunteers.Bring on 2028!!

 Football for all. Football for good. Football for the future’